Products on Instacart may display nutritional information. We include this information to help customers, but it isn’t a substitute for checking product labels to verify they are appropriate for your dietary preferences.

Instacart doesn’t intend for nutritional or dietary information to act as a substitute for medical advice. Customers shouldn't rely on this information to diagnose, cure, treat, or prevent medical conditions or to make health-related decisions. Always consult healthcare professionals before making significant dietary changes. 

Nutritional labels on products

Third-party sources provide nutritional information for products on Instacart, including product packaging, the product manufacturer, or other information sources. This information is intended for discovery purposes to improve your shopping experience.

We aim to provide correct information for our customers, but we can’t guarantee that the nutritional, allergen, ingredient, or other product information shown is 100% accurate or complete. Actual product packaging in store may contain more and/or different information than shown on Instacart. Instacart assumes no liability for misstatements or inaccuracies of information, and customers assume all risk regarding product information. 

Instacart encourages consumers to verify all product ingredients suit their dietary preferences. Please read all labels, warnings, and directions on product packaging. 

Label

Definition

Ancient Grain*

Products that identify as containing ancient grain on the product packaging or product description.

Cage Free

Products that identify as cage free on the product packaging or product description. ‘Cage Free’ refers to products derived from animals that are not raised in confined conditions. 

Free, nutrient-based (ex. sugar free, fat free, sodium free)

Products with zero or limited amounts of the named nutrient, as defined by applicable regulations.

Free, ingredient-based (ex. gluten free, lactose free)

Products that identify as being free of the reference ingredient on the product packaging or product description.

Free range

Products that identify as free range on the product packaging or product description. Free range typically refers to animals that have been raised with access to the outdoors.

Grass fed

Products that identify as grass fed on the product packaging. Typically includes products such as meat or dairy that come from animals fed a solely forage-based diet.

Heart healthy*

Products that identify as heart healthy on the product packaging, product description, or display the American Heart Association’s Heart-Check Certification.

High (ex. high protein, high fiber)

Products whose ingredients list indicates a high amount of the relevant nutrient or ingredient, as defined by applicable regulations.

Keto*

Typically includes foods with zero or limited carbohydrate content, and full-fat dairy products. Keto products usually aren’t grain-based and don’t include added sugars or artificial sweeteners. 



Kosher/halal

Products whose packaging identifies the product as adhering to the specific rules of the kosher and/or halal diets.



Low (ex. low sugar, low fat, low sodium)

Products whose ingredients list indicates a low amount of the relevant nutrient or ingredient, as defined by applicable regulations.

Minimally processed

Products that identify as minimally processed on the product packaging or product description.

Multi-grain

Products that identify as multi-grain on the product packaging or product description.

No artificial ingredients, colors, flavors, sweeteners, or added sugar

Products whose ingredients list contains no artificial ingredients, colors, flavors, sweeteners, or added sugars.

Non-GMO

Products that identify as non-GMO on the product packaging or product description.

Organic


 

Products that identify as partially or fully organic on the product packaging or product description.

Paleo*

Typically includes products free from added sugars, artificial sweeteners, grains, soy, peanuts, legumes, and trans fat. 

Pasture raised

Products that identify as pasture raised on the product packaging. Typically includes products that come from animals raised with pasture access for the majority of their lives.

Pescatarian

Typically includes products without meat or poultry ingredients. 

Vegan

Typically includes products without meat, poultry, seafood, dairy, or eggs ingredients; ingredients produced by animals; or animal by-products.

Vegetarian

Typically includes products without meat, poultry, or seafood ingredients. 

Whole 30*

Whole 30 products are usually free from dairy, alcohol, additives, legumes, oils, sweeteners, certain grains, and/or artificial colors or flavors.

Whole grain

Products that identify as certified as whole grain, or contain at least 8 grams of whole grain per serving.

Wild caught

Products that identify as wild caught on the product packaging or product description.

Zero (ex. calories, cholesterol)

Products with zero or limited amounts of the named nutrient, as defined by applicable regulations.

No artificial ingredients, sweeteners, or added sugar

Products whose ingredients list contains no artificial ingredients, sweeteners, or added sugars.

* Note: These diets don’t have regulatory or consensus-based definitions, and interpretations may differ. 

To set or adjust dietary preferences—

  1. Go to Settings in your account.
  2. Select Smart Shop preferences.
  3. Select or adjust your Dietary preferences to see more of what you like.

Third-party content

Third-party contributors may create recipes, lists, pop-ups, or product collections focusing on specific diets, lifestyles, and preferences. Contributors select the products and may receive compensation, as identified in the content.

Third-party content exists for discovery and educational purposes only. It is not intended as medical or dietary advice. Instacart isn't responsible for third-party content and doesn't claim the content is accurate, complete, reliable, or error-free.